Paul DiazApr 3, 20202 minThird Place MattersIs your cafe addressing the needs of your market? Here's what the working crowd is looking for in a cafe, and it's not just great coffee.
RJ ZamoraMar 17, 20202 minCustomer Engagement is the Missing PieceThis past week, I visited a few specialty coffee shops. Some major reasons I have for frequenting a café include staff, their...
Paul DiazMar 9, 20202 minWhat's The ROI of Your Dream Cafe?One of the more daunting tasks every aspiring cafepreneur will have to accomplish is putting together a projected financial statement
Paul DiazNov 16, 20192 minWhat's in a Name? Everything, Apparently.Knowing your customers down to their personal preferences will pay off in the long run.