Knowing your customers down to their personal preferences will pay off in the long run.

Get to know the people you'll find in your cafe.

There are about a gazillion ways to bond with anyone over coffee. We list down just a few for you.

Here are the essential questions to ask yourself when crafting your cafe identity.

Want to start a cafe but don't know where to start? We've got you covered.

We shine the spotlight on a few independent cafes in the Philippines worth emulating.